REBORN @ARTBN
with art by Eui Jeong YOO and Kyungmoon CHOI
These two artists come together for 'REBORN' to discuss how objects of tradition, such as porcelain wares and other vessels, can be reinterpreted in translated in modern times.T he exhibition will introduce works that are reinterpreted as contemporary art or that contain humanism and the philosophy through various interesting approaches, values, or demonstrate a cross between reality and fiction.

In the artwork of YOO and CHOI, we find two distinct narratives. Firstly, modern civilization decides the function and value of traditional culture of the past, and also creates its own creative world by comparing famous brand logo and characters on the surface of pottery. Secondly, the exhibition considers the essence of the painting by depicting glass and perfume bottles. These two artists capture the mental flow of desire, material civilization and aesthetic beaty.

YOO Eui Jeong is a Korean artist who is known for his ceramic works that synthesize the past and the present. His works are a combination of historical relics and social conventions of the modern world. Although they are in one sense uniquely Korean, they become universal through their logos, patterns and designs that hark back to a global culture. How can new meaning come from repeated references that we find in our daily lives? In another sense we can ask ourselves, how would the vases of Goryeo celadon be decorated today? The act of symbolism is present within both the ancient wares of Korea, as well as the advertisements we find in the 21st century.

Kyungmoon CHOI gathers his inspiration from perfume, roses, watches, and high fashion amongst other things. The shared characteristic of such iconography is that they might appear grand, but ultimately lead finite lives. The beautiful figures and faces of models are subject to the cruelty of time and societal opinion. Gorgeous roses turn black as time passes, only to end up in the trash. Even perfume fades, no matter what the price tag reads. In Choi's works, these images are trapped inside of glass, their fragmented visuals symbolizes their momentary existence.

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